Top Digital Marketing WordPress Plugins in 2019

WordPress themes can only do so much on their own. Once you need real marketing functionality, backups, SEO, analytics, popups, the code required would slow a theme down fast if it tried to handle everything natively. That’s the gap plugins fill: focused tools that add one job well without bloating the core theme. Here are ten worth knowing for digital marketing on a WordPress site.

1) Jetpack-Digital Marketing WordPress Plugins

Jetpack covers website management, security, and performance in one plugin, split across three main feature groups.

1) Always-on security:-

1. Spam filtering, brute-force protection, and malware scanning cut down on the unnecessary noise hitting your site.
2. Real-time backups with one-click restore and unlimited storage keep your site recoverable.
3. Downtime alerts arrive immediately via push notification and email, on both browser and mobile.

2) Built-in performance:-

1. Images and static files load from Jetpack’s server network, speeding up page loads.
2. A built-in site accelerator improves performance and gives you more control over SEO.
3. Faster load times mean more page views for readers and, for a store, better odds of a completed sale.

3) Code-free customization:-

1. Browse a large library of professionally designed WordPress themes to find the right fit.
2. Customize blog posts, widgets, homepage, and sidebars, no code required.
3. Insert rich video and content, replace the default search, and get high-speed results from a flexible search-powered service.

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2) YoastSEO-Digital Marketing WordPress Plugins

Yoast SEO has been the top WordPress SEO plugin since it launched in 2008, used by sites ranging from small blogs to some of the most visited websites in the world. Key features:

1. Optimizes for keyphrases, related keywords, synonyms, and word variations.
2. Adds schema.org data so Google, Pinterest, and other platforms understand exactly what a page is about, helping with rich results and faster indexing.
3. Flags pages that haven’t been updated in a long time so you know what needs a refresh.
4. Shows a preview of how the page will look when shared on Twitter, Google, and Facebook.
5. Analyzes readability and reports a Flesch reading ease score for your content.
6. Sets canonical URLs to avoid confusing Google with duplicate content.
7. Works in both the block editor and the classic editor, whichever you prefer writing in.
8. Redirects old URLs to new ones easily, so visitors don’t land on a 404 instead of the page they wanted.

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3) ManageWP-Digital Marketing WordPress Plugins

ManageWP monitors and maintains WordPress websites from a single dashboard, managing unlimited sites for free, with premium add-ons available if you need more. Setup takes about a minute for your first site, and from there you can run updates and take your first backup with a single click. Here are a few features:-

1. Maintain:- Automate routine tasks with one-click, bulk updates across your sites.
2. Secure:- Daily security checks and trusted backups keep your data protected.
3. Monitor:- Track site health through Google Analytics, uptime monitoring, and SEO reports.
4. Collaborate:- Switch between client and team accounts with one click, using shared collaboration tools.
5. Client Care:- White-label tools and client reports keep client communication professional.
6. Benchmark:- Performance checks help you optimize how fast your site runs.

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4) Optinmonster-Digital Marketing WordPress Plugins

OptinMonster is built around converting website traffic into leads, subscribers, and sales, and more than 600,000 sites use it for exactly that. The process is three steps: build a visually appealing offer, target it using behavior-based automation, then adjust and test in real time. Here are some features of OptinMonster:-

1. Choose from 70+ pre-made templates for lead capture forms, then customize to fit your brand.
2. A/B testing removes the guesswork, letting you compare layouts, headlines, and content to see what actually converts.
3. Segmentation rules and page-level targeting let you get specific about who sees which offer.
4. Analytics and split-test comparisons show which pages convert best, so you know where to focus.
5. Advanced traffic redirection routes visitors to key pages, with tracked buttons and custom actions.

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5) Google XML Sitemaps-Digital Marketing WordPress Plugins

Google XML Sitemaps generates a proper sitemap that helps Bing, Ask.com, Google, and Yahoo crawl and index your site more effectively. It covers every type of WordPress-generated page as well as custom URLs, and it pings the major search engines automatically whenever you publish new content. It’s been a top-ranked plugin for years, and it does exactly what it says: gives search engines a complete XML sitemap. Some essential features:-

1. License:- Free for everyone under the GPL, usable on personal and commercial sites alike.
2. Translations:- Ships with translations for several languages, so you can match it to your site’s language.

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6) Editorial Calendar-Digital Marketing WordPress Plugins

Editorial Calendar solves a familiar problem: keeping track of what’s scheduled and when. WordPress doesn’t make that easy to see at a glance on its own, so this plugin gives you an overview of all your scheduled posts in one calendar view. You can drag and drop posts to reschedule them, and edit posts directly from the calendar. Here are some features of this plugin:-

1. Quick-edit post time, title, and content without leaving the calendar view.
2. See every post and exactly when it’s scheduled to publish.
3. Manage posts from multiple authors, plus track drafts with the drafts drawer.
4. Handle both drafts and already-published posts from the same view.
5. Drag and drop to change a post’s scheduled date and time.
6. Check the status of any post at a glance.

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7) WORDFENCE SECURITY-Digital Marketing WordPress Plugins

Wordfence Security bundles an endpoint firewall and malware scanner built from the ground up specifically for WordPress. Its threat defense feed keeps the plugin stocked with the latest known malicious IP addresses, firewall rules, and malware signatures. Here are some essential features:-

1. Blocks logins that use passwords already known to be compromised in data breaches, protecting against credential-stuffing attacks.
2. Monitors and logs hack attempts in real time, including time of day, origin, and IP address, details other analytics tools don’t surface.
3. Blocks entire malicious networks quickly, along with bot or human activity flagged as suspicious based on IP range and pattern matching.
4. Two-factor authentication stops brute-force attacks by requiring a second, more secure form of verification.
5. Source-code verification helps you recover from a hack by showing exactly what changed in your plugin, core, and theme files, then helping repair it.

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8) ALL IN ONE SEO PACK-Digital Marketing WordPress Plugins

All in One SEO Pack Pro builds on the free version with extra modules and functionality: advanced WooCommerce support, a video SEO module with video XML sitemaps, and SEO for custom taxonomies, categories, and tags. It’s also ad-free, which matters for developers building client sites. The Pro version includes priority support and access to a library of video tutorials.

• SEO for All:- Video lessons on SEO and using the plugin itself, plus unlimited downloads and updates for as long as your subscription is active, backed by a dedicated support team.
• Social media consolidation:- Access to Facebook’s debugging tools, control over how content appears when shared on Twitter, Facebook, and other networks, and a custom image for social shares.
• Connected with Bing and Google:- Submit and generate an XML sitemap directly to Bing and Google, with advanced Google Analytics tracking options and a feature manager for enabling only the SEO modules you need.

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9) MONSTERINSIGHTS-Digital Marketing WordPress Plugins

MonsterInsights is the most widely used Google Analytics plugin for WordPress, relied on by more than 100,000 professionals to make sense of their site data with confidence. Here’s what makes it one of the more user-friendly analytics plugins on the market:-

1. Set up universal tracking across campaigns and devices in a few clicks, no code required.
2. View your analytics report directly inside the WordPress dashboard.
3. See real-time activity, who’s online, what they’re doing, right from WordPress.
4. One-click enhanced eCommerce tracking for WooCommerce, Easy Digital Downloads, and MemberPress.
5. Full stats for every page and post, so you can see what content actually performs.
6. Automatic GDPR and privacy-regulation compliance for your analytics setup.
7. Link tracking shows how many clicks affiliate banners, ads, and other outbound links are getting.

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10) TABLEPRESS-Digital Marketing WordPress Plugins

TablePress lets you build and manage tables, then embed them into posts, pages, or text widgets with a simple shortcode. Table data is edited through a spreadsheet-like interface, no coding needed, and it supports formulas. A bundled JavaScript library adds pagination, sorting, and filtering for site visitors. Tables can be exported and imported as CSV, JSON, Excel, or HTML.

1. Once installed, you create and manage tables from the TablePress screen in the WordPress dashboard.
2. To display a table, embed its shortcode into the text widget, page, or post, referencing the table’s ID.
3. You can also insert a table by clicking the table button in the editor toolbar and picking the one you want.
4. Custom CSS in the plugin’s options screen lets you restyle a table’s appearance.
5. Extra features, printed names and descriptions, sorting, filtering, alternating row colors, pagination, row highlighting, can be toggled on from the table’s Edit screen.

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Putting These Plugins to Work

Ten plugins is a lot to consider, but you don’t need all of them at once. Start with what’s missing from your current setup: security if you haven’t touched it, SEO if traffic is flat, an editorial calendar if scheduling is a mess. Each one here is responsive, well maintained, and quick to install, so testing a couple side by side costs little more than an afternoon.